In Nigeria, being a Sales person is difficult, hence Companies have a difficult task in recruiting and retaining the best into Sales. Salesmanship is a craft. You get better at Sales Daily. Ability to apply experience makes you an excellent Salesman. Companies have designed ways to Sell, Courses have been written on Essential Selling Skills, Millions of Dollars have been spent on understanding the Customer/Consumer so that Companies can develop products to satisfy human wants. Unfortunately, Products fail because the Sales Team could not deliver the break-even numbers that would guarantee the product a life cycle. To the Marketing Department, the Sales team are just a bunch of Monkeys. My big question is why leave so much to chance with the monkeys? Companies are quick to blame dwindling revenue on the Sales Team, and with a fix quick, find a way to get rid of the team. I have been a Sales Person for 16 years and these are the reasons why: Unrealistic Targets / Expectations and Tim...
Simple Answers to those complicated Sales Questions.